---
type: "Evidence Item"
title: "Testing ads in ChatGPT"
description: "OpenAI begins testing ads in ChatGPT to support free access, with clear labeling, answer independence, strong privacy protections, and user control."
resource: "https://openai.com/index/testing-ads-in-chatgpt"
tags: ["appendix-iii", "vendor", "openai"]
timestamp: "2026-05-07"
category: "vendor"
publisher: "OpenAI"
cope_score: 38
confidence: 0.9
---

# Testing ads in ChatGPT

# Claim

OpenAI begins testing ads in ChatGPT to support free access, with clear labeling, answer independence, strong privacy protections, and user control.

# Relevance

Appendix III, section two: vendor threshold and platform capability evidence

# Oracle Verdict

This is a low-signal vendor radar item. Keep it as context only unless a later benchmark, deployment, procurement change, or labour-market datapoint turns it into direct Appendix III evidence.

# Metadata

* Publisher: OpenAI
* Category: vendor
* Sector: Customer operations
* Capability: Vendor platform capability signal
* Cope score: 38
* Confidence: 0.9

# Related Concepts

* [Live evidence index](index.md)
* [Thesis](../thesis.md)

# Citations

[1] [Testing ads in ChatGPT](https://openai.com/index/testing-ads-in-chatgpt)